Government of IndiaMarketing Science Centres
Alternative Title: Propagation: A Journal of Science Communication, Vol. II, No. II, July 2011
Author: Hoyt, Marilyn
Keywords: Marketing Science
Science Communication
Propagation- Science Communication
Publisher: National Council of Science Museums, Kolkata
Description: Science Centres continually seek to increase the size of their audiences—to serve as many of the public as possible. At the same time, it is becoming increasingly necessary to allow those who use Science Centres to help support the costs of their services. Their fees are part of "earned income" and earned income is key to sustaining the quality of existing exhibits, programs and demonstrations. And it is also key to trying new ideas. The annual cycle of marketing activity and expenditures keeps both of these goals in mind. However, in India the former goal gets priority as Science Centres are largely funded by the government except in case of Science City, Kolkata which is built and run as a self-sustainability model.
Source: National Council of Science Museums
Type: Article
Received From: National Council of Science Museums
| DC Field | Value |
| dc.title.alternative | Propagation: A Journal of Science Communication, Vol. II, No. II, July 2011 |
| dc.contributor.author | Hoyt, Marilyn |
| dc.date.accessioned | 2017-06-15T09:20:24Z |
| dc.date.available | 2017-06-15T09:20:24Z |
| dc.description.abstract | Science Centres continually seek to increase the size of their audiences—to serve as many of the public as possible. At the same time, it is becoming increasingly necessary to allow those who use Science Centres to help support the costs of their services. Their fees are part of "earned income" and earned income is key to sustaining the quality of existing exhibits, programs and demonstrations. And it is also key to trying new ideas. The annual cycle of marketing activity and expenditures keeps both of these goals in mind. However, in India the former goal gets priority as Science Centres are largely funded by the government except in case of Science City, Kolkata which is built and run as a self-sustainability model. |
| dc.source | National Council of Science Museums |
| dc.format.extent | 8p. |
| dc.format.mimetype | application/pdf |
| dc.language.iso | English |
| dc.publisher | National Council of Science Museums, Kolkata |
| dc.subject | Marketing Science Science Communication Propagation- Science Communication |
| dc.type | Article |
| dc.identifier.issuenumber | Number II |
| dc.identifier.volumenumber | Volume II |
| dc.date.copyright | 2011 |
| dc.format.medium | text |
| DC Field | Value |
| dc.alternativetitle | Propagation: A Journal of Science Communication, Vol. II, No. II, July 2011 |
| dc.contributor.author | Hoyt, Marilyn |
| dc.date.accessioned | 2017-06-15T09:20:24Z |
| dc.date.available | 2017-06-15T09:20:24Z |
| dc.description.abstract | Science Centres continually seek to increase the size of their audiences—to serve as many of the public as possible. At the same time, it is becoming increasingly necessary to allow those who use Science Centres to help support the costs of their services. Their fees are part of "earned income" and earned income is key to sustaining the quality of existing exhibits, programs and demonstrations. And it is also key to trying new ideas. The annual cycle of marketing activity and expenditures keeps both of these goals in mind. However, in India the former goal gets priority as Science Centres are largely funded by the government except in case of Science City, Kolkata which is built and run as a self-sustainability model. |
| dc.source | National Council of Science Museums |
| dc.format.extent | 8p. |
| dc.format.mimetype | application/pdf |
| dc.language.iso | English |
| dc.publisher | National Council of Science Museums, Kolkata |
| dc.subject | Marketing Science Science Communication Propagation- Science Communication |
| dc.type | Article |
| dc.identifier.issuenumber | Number II |
| dc.identifier.volumenumber | Volume II |
| dc.date.copyright | 2011 |
| dc.format.medium | text |
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